Marketing isn’t just for big organizations alone, non-profit organizations also need a workable and effective marketing strategy to reach their audiences, inspire action, and drive their mission forward. However, with limited budgets and resources, their approach must be creative, strategic, and...
Email has quickly become the primary way that most brands connect with their customers. Knowing its importance, writing a good email can help you reach more customers more beneficially. On the other hand, not knowing how to write an email can...
Some people do ask, do businesses still need flyers?Well, the answer is “YES”. Flyers help a business increase its sales and visibility through its branding through flyers. Research has shown that 57% of the population checks flyers 6 times on an...
If your business is customer-centric, then customer complaints can’t be a thing to avoid. At any point in time, something may go wrong, a mistake may be made, and customer expectations may not be met, resulting in a complaint from a...
“It takes an entire village for success to be achieved”. A wise man once said. No matter how personal or independent one’s job in a company may seem, one person can never truly work alone without the help of other teammates...
The future of advertising is beyond dispute. With soft metrics to complement the hard and fast ones that advertisers are familiar with, brands are faced with an increasingly long list of factors that impact Return on Investment (ROI), including the need...
In the business world, active partners often manage daily operations and work hard to secure funding and ensure success. However, silent partners play a distinct and different role. They primarily provide financial support, staying out of daily business activities. Occasionally, they...
Personality traits are important in determining the perfect job that matches your personality. On many occasions, employers conduct written tests for employees to further assess a candidate’s suitability for a job position. Some of these written tests concentrate on personality traits...
In the world of today, where mobile technology has taken over, Andriod apps have become the real deal for business experts and entrepreneurs. For an entrepreneur to be able to manage his business effectively, he requires the use of the right...
In 2024, several well-known businesses globally succumbed to mounting financial pressures, leading to liquidation and ultimately short down operations. The economic turbulence worldwide made 2024 a tough one for many businesses. From the big names to small businesses who are just...
