8. JOIN LINKEDIN FEATURES
Leverage LinkedIn features like LinkedIn Live, LinkedIn Polls, or LinkedIn Stories to promote your content and increase engagement with your network.
Leveraging the power of LinkedIn can increase your content’s reach and engagement with your network. Using some key features can promote your content and connect with your audience.
Using these LinkedIn features, you can build a successful and engaging platform, connect with your audience on a deeper level, and promote your content to audiences in your industry.
Here are the key features:
*LinkedIn Live allows you to broadcast live video content to your contacts and followers. You can use this feature to host webinars, Q&A sessions, sales, interviews, or share real-time business insights. Live videos tend to increase engagement as they facilitate interaction with viewers.
*Creating polls on LinkedIn is a great way to gather ideas and feedback from the web.
You can use surveys to do market research, understand people’s interests, or ask questions about your business.
*LinkedIn Stories allow you to share short, temporary videos and photos with your contacts. Stories are a great way to see behind the scenes of your work, share a quick update, or give the content your personal touch.
LinkedIn Products: Showcase your skills and thought leadership by posting long-form articles on LinkedIn’s social media platform. You can use multimedia content such as images and videos to make your text interesting and engaging.
*Use relevant hashtags in your posts so they are visible and reachable to audiences outside of your network as well. Also, when sharing content, consider tagging stakeholders, companies or leaders to make sure they like and potentially spread your message.
*If you’re hosting a website, conference, or business, create a LinkedIn event to promote it to your network.
LinkedIn Events makes it easy for people to respond and receive status updates.
*Use compelling visuals such as photos, infographics, and videos in your posts to engage your audience and make your content more shareable.
*When people engage with you through comments, respond to them and show you value their opinions to encourage meaningful conversation.
*Track the effectiveness of your messages with LinkedIn’s comments. Analyzing engagement metrics can help you understand what types of content resonate best with your audience.